As a creative management professional, I have a distinct balance of creative and analytical thinking. Noted for being a dynamic counterpart in understanding business operations from the creative development standpoint.
I have successfully transformed businesses from using expensive outside resources and vendors, to building creative dynamic in-house teams or hybrid models. This has yielded positive results in saving upwards of $2M+ per year in media and advertising budgets.
I am eager to learn more about your organization, and how I can support your strategic goals and best-in-class creative team. As an award-winning Creative Manager, I bring numerous benefits that I would like to discuss further.
ROVE | Destination Marketing
Chief Creative Officer | 2019-Present
Accomplished in strategic goals, budgets, schedules,
designs and deliverables. Developing business plans, marketing plans, and creative standards, which apply to continuous efforts to improve efficiencies and strategic development. I have worked on everything from broadcast commercial spots to website designs while creating storytelling designs and branding components.
General Manager | 2016-2019
Oversee the broadcast production teams, and work closely with new client development. Maintain annual budgets, client relationships, and overall operations. Developed skills and management of print production, graphic design, web design, A/V production teams. Brought in production work (new clients) to a previously only post-house, increasing revenue by 18%.
Director of Studio Operations | 2009 - 2016
Consulted on the build-out and creation of the in-house studio. Then came on-board to hire, staff, and formalize
By bringing video production in-house in 2009, I was able to bring added value and operational success to corporate headquarters. Then, by continuing to developing processes from 2013-2016, the studio alone saved the company over $2+ Million in external expenses.
Bank of America
VP Studio Operations | 2005-2009
Distinguished for developing and maintaining studio production for training, and providing corporate-wide multimedia solutions and deliverables.
While managing a team of 18+ people, our Texas-based studio outperformed all other satellite studios for the volume of work produced versus cost ratio.
Tools & Technologies
ADOBE CREATIVE SUITE
FINAL CUT PRO
MAYA / 3DS MAX
Camera & Video Equipment
SONY ALPHA a7S III MIRRORLESS
CANON 5DS MARK III DSLR
GOPRO HERO8 BLACK
DJI PHANTOM 4 PRO
DJI MAVIC 2 PRO W/SMART CONTROL
BLACKMAGIC 6K POCKETCINEMA
BLACKMAGIC URSA MINI
RED KOMODO 6K
TEAM DEVELOPMENT & TRAINING
GRAPHIC & WEB DESIGN
VIDEOGRAPHY / PRODUCTION
SOCIAL MEDIA CONTENT
MARKETING & ADVERTISING
Creative Studio Manager | 2021-Present
Develop, plan, and create luxury branded content.
Manage the photo studio, while bringing innovations to the process. Introducing in-house video content and deliverables. Oversee annual budgets, client relationships, and overall operations.
EDS (Electronic Data Systems)
Creative Director | 2001-2005
Lead creative development in a communications and e-Learning environment. Develop creative standards while training others in the organization, in media production. Aligned our design group with an India based team, to provide shorter deliverable times and cost effective solutions.
University of North Texas
BA Journalism, Concentration Advertising & Minor in Communication Arts
Digital Training & Design
Adobe Creative Studio, HTML, MS Office products, and Audio & Video training
Video Storytelling 1 & 2